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3 First Steps to Online Reputation Management in Senior Living

Guest post by Denise Graab from Caring.com

"We have a stellar reputation in our local area and several industry awards, so therefore this negative online review (or social media comment) must be removed."

It's still a common misperception, unfortunately: that somehow the offline reputation you've built for your senior living community over years, possibly even decades, is automatically known online and reason enough for removing any contrary feedback on review websites.  

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